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CHANEL Holiday

Please select a project below to learn more.


CHANEL's global store experience design for the Holiday 2017 season.


To create an alluring and engaging in-store experience in hopes of kindling joy in the customer, associate a sense of merriness and friendliness with the brand, and to potentially increase the visitors' time spent in the store.


By means of a series of installations throughout the store, some of which are interactive. These were designed with SketchUp and, later, with multiple handmade models and prototypes. 

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